Clo Willaerts describes herself as a full blooded girl geek and old skool tech blogger. For the past 20 years she has been active as a digital-first professional, with a deep expertise in online communities, streaming audio and video, social media, and online identity and privacy. Her 3rd book, Digital Marketing like a PRO, is a handbook for anyone with a digital pulse. Today she is here to share her thoughts on what it’s like to be a marketeer in today’s rapidly changing digital landscape.
Clo is the mother of internet in Belgium. One way or the other she’s always been near the ideation of every essential milestone of the digital evolution. Whether is was the blogging platform of Skynet, the first consumer product review websites, podcasts or the shift from text to multimedia, Clo was part of the movement. She’s translated all of this knowledge in her books, workshops and classes. Today, your company could benefit a lot from her inspiring talks and insights. Actually, it makes sense to hire her to work for you before your competitors hire her to work against you.